top of page
Search

Breaking the Internet: Beginner's Guide to Going Viral

Writer's picture: Madison RicheyMadison Richey

Hey, trendsetters! 🌐 Ready to break the internet and skyrocket your brand to viral stardom? Buckle up because we've got the ultimate beginner's guide to help you ride the waves of online fame. 🚀


1. Know Your Audience


Understanding your audience is like having the cheat code to the internet. Tailor your content to resonate with their interests, values, and humor. Take notes from Wendy's Twitter account, whose sassy comebacks and witty remarks turned them into an internet sensation.


2. Create Shareable Content


Think shareable, not just clickable. From heartwarming stories to hilarious memes, make your content easily shareable across various platforms. Take the infamous "Damn, Daniel" video, a simple yet contagious clip that took the internet by storm.


3. Ride the Trends


Stay on top of the latest trends and incorporate them into your content. Remember the "Harlem Shake" craze? Brands like Pepsi and T-Mobile jumped on the bandwagon, creating their versions that went viral.


4. Harness the Power of Influencers


Collaborate with influencers who align with your brand. Dollar Shave Club nailed it by teaming up with influencers like Michael Dubin, making their viral video a game-changer in the world of subscription services.


5. Leverage User-Generated Content


Encourage your audience to create content related to your brand. Starbucks, for instance, turned their coffee cups into an art canvas through the #WhiteCupContest, showcasing the creativity of their customers.


6. Timing is Everything


Keep an eye on current events and pop culture. Oreo demonstrated this masterfully during the 2013 Super Bowl blackout, tweeting a clever ad with the caption, "You can still dunk in the dark." Timely, relevant, and instantly viral.


7. Embrace the Unexpected


Sometimes, the best moments are the unplanned ones. Look at Chewbacca Mom, who unintentionally became an internet sensation with her infectious laughter while trying on a Chewbacca mask.


In the fast-paced world of the internet, anyone can become an overnight sensation. So, gear up, get creative, and let the viral journey begin! 🚀


Don't forget to tag us when your content breaks the internet!



richworth logo

19 views0 comments

Comments


bottom of page